FORTUNE+ VIDEO SPONSORED CONTENTS ADVERTORIALS FORTUNE AUDIO Fortune Careers TRADE AFRICA Election 2026 New

Red Gold Makes the Case for Smarter Agri Business Strategy

May 23 , 2026
By Mekonnen Solomon

Volcanic soils, cool nights and temperate days have given strawberry growers the conditions to produce premium fruits, m...

Subscribe here for the (Addis) Fortune Bundle Subscription and get a month of exclusive access free of charge. Already a subscriber, Login below:

You can make transfer to :

Related Posts

Most read

Editor's pick

Latest News

Columns

Commentaries | May 23,2026

Red Gold Makes the Case for Smarter Agri Business Strategy

Life Matters | May 23,2026

When Problem-Solving Fails Because the Shape Looks Different

My Opinion | May 23,2026

Global Water Cycle Critical Shared Infrastructure

Sunday with Eden | May 23,2026

A Ball, A Father, A Life-time of Memory

Agenda | May 23,2026

When Bread Becomes Too Costly for Breakfast

Editorial | May 23,2026

Tax Push Tests How Much Pain Taxpayers Can Bear

Editors' Pick

Exclusive Interviews

State Enterprises from Oracles to Apprentices

Dec 22 , 2024 . By TIZITA SHEWAFERAW

Charged with transforming colossal state-owned enterprises into modern and competitiv...

Rising Costs, Inflation Threaten Insurance Industry

Aug 18 , 2024 . By AKSAH ITALO

Although predictable Yonas Zerihun's job in the ride-hailing service is not immune to...

BREWING DISCONTENT

Jul 28 , 2024 . By TIZITA SHEWAFERAW

Unhabitual, perhaps too many, Samuel Gebreyohannes, 38, used to occasionally enjoy a couple of beers at breakfast. However, he recently swit...

Electric Vehicle Push Leaves Investors in the Lurch

Jul 13 , 2024 . By AKSAH ITALO

Investors who rely on tractors, trucks, and field vehicles for commuting, transporting commodities, and f...

Commentaries

Red Gold Makes the Case for Smarter Agri Business Strategy

Volcanic soils, cool nights and temperate days have given strawberry growers the cond...

May 23 , 2026 . By Mekonnen Solomon

Africa Key to Sustained Global Growth

More than 50 years after decolonisation, the West still regards Africa as a supportin...

May 23 , 2026 . By Hippolyte Fofack

Fineline

Leaders of the National . . .

Leaders of the National Election Board are in a charm offensive mood, of a sort. Last week, they organised a rare tour for members of the me...

When the country’s most. . .

When the country's most senior diplomats and envoys return back to their posts after two-week debriefings, they leave behind a point or two...

Editorial

Tax Push Tests How Much Pain Taxpayers Can Bear

May 23 , 2026

An International Monetary Fund (IMF) team has spent weeks in Addis Abeba conducting t...

T-Bills Trap Begins in the Federal Government's Own Budget

May 16 , 2026

The federal budget tells a troubling story about inflation, debt and reform. The prob...

Every Encounter with the State Should Not Become an Invoice

May 9 , 2026

The Ethiopian state appears to have discovered a fiscal instrument that is politicall...

National Dialogue Has Everything But the Trust It Needs

May 2 , 2026

By the time Ethiopia's National Dialogue Commission (ENDC) reached the end of its fir...

Gallery

Parliament Approves New Cabinet Members

Oct 6 , 2021

Parliament Approves New Cabinet, Incorporates Opposition Leaders Lawmakers have approved today the nominations of 22 ministers, including three opposition leaders. Two MPs have voted against, while 12 abstained...

2020 in Posterity

Jan 5 , 2021

TIGRAY VOTES DESPITE "NULL & VOID" THREAT

Sep 9 , 2020

IN-PICTURE: LAUREATE'S RECEPTION

Dec 14 , 2019

PM Abiy Ahmed (PhD) at a Gala Dinner Called for the Awarding of the Félix Houphouët-Boigny Peace Prize

May 6 , 2019

Faces, Voices of Addis Abeba

Apr 26 , 2019

Sunday With Eden

A Ball, A Father, A Life-time of Memory

Football was never merely a game in our household. It was ritual, language and affect...

May 23 , 2026 . By Eden Sahle

Love, Not Blood, Makes a Family

There are moments that quietly expose the prejudices buried inside society. They appear in ordinary places, a hospital corridor, a waiting r...

May 16 , 2026 . By Eden Sahle

Life Matters

When Problem-Solving Fails Because the Shape Looks Different

We like to think of ourselves as pattern-recognition machines. From the moment the day begins until sleep...

May 23 , 2026 . By Kidist Yidnekachew

The Hidden Limits Behind Unlimited Data Plans

A few weeks ago, I found myself reaching for a mobile data package after our home Wi-Fi went down. The el...

May 16 , 2026 . By Kidist Yidnekachew

Fortune news

ADDIS ABEBA Tries to Redraw Its Future Without Awakening Old Ghosts

May 23 , 2026 . By NAHOM AYELE

Addis Abeba's most contested planning document is entering its final year, carrying t...

Ethiopian Looks South as Namibia Tries to Rebuild a National Carrier

May 23 , 2026 . By BEZAWIT HULUAGER

The Ethiopian Airlines Group (EAG) is weighing a deeper role in Southern Africa's fra...

Fed Courts Big Investors with a Promise to Pay If Things Go Wrong

May 23 , 2026 . By NAHOM AYELE

The federal government has moved to put its balance sheet behind a select group of in...

New Capital Market Pledges Power to the People But Finds Few Ready to Trade

May 23 , 2026 . By BEZAWIT HULUAGER

The test arrived not in the trading hall, but at the regulator's desk. The young capi...