FORTUNE+ VIDEO SPONSORED CONTENTS ADVERTORIALS FORTUNE AUDIO Fortune Careers TRADE AFRICA Election 2026 New TIME REMAINING UNTIL ETHIOPIA’S NATIONAL ELECTION 0Days 0Hours 0Minutes 0Seconds

Fortune Logo

TRUNK T-SHIRTS

Jan 19 , 2025.

A seller and buyer discuss the price of a t-shirt from the open trunk of a parked yellow Toyota Vitz around the Bole neighbourhood. The car is filled with various garments and is part of hustles seen in Addis Abeba where vendors sell anything from eggs to solar powered flashlights from their vehicles. These mobile shops have the chance of changing locations to reach a wider customer base and avoid the costs associated with renting a physical store. It is common in many parts of the world, especially in urban areas where foot traffic is high.


PUBLISHED ON Jan 19,2025 [ VOL 25 , NO 1290]

[ssba-buttons]

Most read

Editor's pick

Commentaries

Energy Never Consumed, the Cheapest Megawatt

When the energy bill jumps, the reflex is to buy a way out of it. Factories, commerci...

Federal Tax Drive That Punishes Firms Playing by the Rules

Not long ago, I advised an international client that had earmarked approximately 45 m...

Fineline

Leaders of the National . . .

Leaders of the National Election Board are in a charm offensive mood, of a sort. Last week, they organised a rare tour for members of the me...

When the country’s most. . .

When the country's most senior diplomats and envoys return back to their posts after two-week debriefings, they leave behind a point or two...

Editorial

In Going Digital, the State Designs for the Citizen It Wants to Have

Aug 8 , 2026

The World Bank asks readers to picture a mother in rural Ethiopia who has never held...

The Rains May Fail, Policy Dare Not

Jul 31 , 2026

Weldu Yiheysh has not read the Pacific temperature charts. He does not need to. In Shibta District of Enderta Wereda, in...

Cost Recovery by Public Institutions Becomes a Hidden Tax

Jul 25 , 2026

Ideally, citizens who have paid income tax all year should not have to reach for thei...

Millions Looking for Work. Companies Cannot Find Many to Hire. A Paradox?

Jul 18 , 2026

Pressed in Parliament on jobs and household incomes, Prime Minister Abiy Ahmed (PhD)...

Gallery

Parliament Approves New Cabinet Members

Oct 6 , 2021

Parliament Approves New Cabinet, Incorporates Opposition Leaders Lawmakers have approved today the nominations of 22 ministers, including three opposition leaders. Two MPs have voted against, while 12 abstained...

2020 in Posterity

Jan 5 , 2021

TIGRAY VOTES DESPITE "NULL & VOID" THREAT

Sep 9 , 2020

IN-PICTURE: LAUREATE'S RECEPTION  

Dec 14 , 2019

PM Abiy Ahmed (PhD) at a Gala Dinner Called for the Awarding of the Félix Houphouët-Boigny Peace Prize

May 6 , 2019

Faces, Voices of Addis Abeba

Apr 26 , 2019

Sunday With Eden

Ten Years at the Gate, a Dream That Never Stood Still

Last Sunday, my family gathered for what was meant to be a simple farewell. There was...

What Every Parent Really Asks in Children Education

Every parent shares the dream of seeing their children grow into knowledgeable, respo...

Life Matters

Children Fall. Some Parents Detonate

As an overprotective mother, I know that sudden and cold knot in the stomach all too...

The Fear I Learn to Let Go Of

Every time a sudden loud noise comes from our living room, my heart stops. I drop whatever I am doing and run, certain someone is crying or...