
Featured | Jan 02,2021
Jan 7 , 2023
By Kidist Yidnekachew ( Kidist Yidnekachew has degrees in psychology and journalism and communications. She can be reached at kidyyidnekachew@gmail.com. )
Christmas is perhaps one of the most festive holidays next to Timket or Epiphany. Although it is not celebrated outdoors, it still leaves its mark even after it has gone, shining with decorated trees and ornaments. For as long as I remember, my family celebrated Christmas with a natural pine tree with minimal decorations that stayed up even after the holiday.
We did not exchange gifts until my aunt started the tradition by handing me my first postcard.
History records that the gradual commercialization of Christmas has been occurring for centuries. While the holiday has its roots in religious traditions, it has become increasingly secularized and commercialized over time. Christmas is celebrated worldwide with gift-giving, family gatherings, and festive decorations. However, how it is celebrated has evolved from its inception, and the holiday has become a significant source of consumer spending and economic activity.
I do not have a problem exchanging gifts and recognizing the people with presents. But, exaggerating it may lead to a world of materialism.
People use the occasion for another festive gathering, but Christmas should be about remembering the less fortunate. Extravagant celebrations should not overshadow the purpose of a simple life void of worldly possessions.
What should matter as opposed to going overboard with gifts is the reason behind it. Quality time sometimes could come in the form of presents.
In the western world, the rise of department stores and the emergence of advertising in the late 19th and early 20th centuries influenced the transformation of Christmas into a more commercial holiday. Department stores began to decorate their stores for the holiday season and used advertising to promote their holiday sales and attract customers. This helped to create a sense of excitement and anticipation around Christmas, and it also encouraged people to buy more gifts for their loved ones.
As Christmas became commercialized, it became standardized. The holiday was no longer just a time for religious observances but for people to exchange gifts and participate in festive activities. This standardization was facilitated by expanding the retail industry, as more stores began offering a wide range of holiday-themed products. As a result, the way people celebrated Christmas became more homogenized, and it became more accessible for people to participate in the holiday regardless of their cultural or religious background.
Commercialization has also led to some negative occurrences. Finding the perfect gifts for a loved one and the pressure to buy more presents can be stressful and lead to overspending and financial strain. The focus on consumerism can distract from the holiday's more profound meaning and lead people to place more emphasis on material possessions rather than relationships and personal growth.
Despite these challenges, the holiday remains a time of great significance. For many, it is a time to come together with family and friends and to reflect on the year that has passed. It is also a time to express appreciation and show love and kindness.
While the celebration has changed over time, Christmas is still a beloved worldwide holiday. It continues to bring joy and happiness to people of all ages, whether through exchanging gifts, singing carols, or enjoying festive decorations.
PUBLISHED ON
Jan 07,2023 [ VOL
23 , NO
1184]
Featured | Jan 02,2021
Sunday with Eden | Oct 22,2022
Featured | Jan 03,2021
Radar | Jan 21,2023
Agenda | Jan 07,2022
Agenda | Jan 07,2022
Featured | Jan 05,2019
Fortune News | Sep 21,2019
Viewpoints | Jan 23,2021
Editorial | Nov 26,2022
Photo Gallery | 64475 Views | May 06,2019
Photo Gallery | 56330 Views | Apr 26,2019
Fortune News | 51090 Views | Jul 18,2020
Fortune News | 50698 Views | Sep 01,2021
Dec 24 , 2022
Biniam Mikru heads the department of cabinet affairs under Mayor Adanech Abiebie. But...
Jul 2 , 2022 . By RUTH TAYE
On a rainy afternoon last week, a coffee processing facility in the capital's Akaki-Qality District was abuzz with activ...
Nov 27 , 2021
Against my will, I have witnessed the most terrible defeat of reason and the most sa...
Nov 13 , 2021
Plans and reality do not always gel. They rarely do in a fast-moving world. Every act...
Feb 4 , 2023
Rene Lefort is a French journalist with a keen interest in Ethiopia, spanning over ha...
Jan 28 , 2023
It is not common to see an appointment for a senior federal government office stir de...
Jan 21 , 2023
Eyob Tekalign, state minister for Finance, took to social media platforms last week t...
Jan 14 , 2023
The longing for normalcy and a semblance of individual and collective security in Eth...
Feb 4 , 2023
Officials are toiling to radically overhaul the education system after experiencing a...
Feb 4 , 2023 . By MUNIR SHEMSU
The auto market foresees changes as a draft proclamation of excise tax on imported ve...
A ship carrying half a million quintals of urea arrived at the Djibouti ports last w...
Feb 4 , 2023 . By BERSABEH GEBRE
For thousands of Hibret Bank's shareholders who congregated at the Inter-luxury Hotel...