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IRONCLAD


IRONCLAD

The latest Sinotruck model TX Cargo Chassis was unveiled indoors at the Hilton Hotel last week by Sinotruck International and Hansom Group. Although commercialisation of the fright operators has been heralded as a transformative tool by the Ministry of Transport & Logistics ever since the 2022 proclamation, the transition has been an uphill battle for the transporters who feel it has been rushed and fails to take into account the nature of their business. Ethiopia's logistics performance index has stood at around 126 from 167 countries for the better part of the past decade. Protracted customs procedures, antiquated use of vehicles, and lack of properly trained professionals have all been part of the logistics milieu.

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IRON JUNGLE

Somewhere between “Monday morning motivation” and “this job definitely didn't come with a user manual,” a lone artisan of steel crouches in the middle of what looks like a metal jungle gym designed by a very ambitious architect. Armed with a welding mask, gloves, and the kind of focus that says “I have seen things you wouldn't believe,” he wrestles with a stubborn piece of machinery that looks like it lost an argument with gravity years ago and never recovered. Around him: a fores...


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STREET SPARKS

At Gabon Street near Meskel Flower Roundabout, a multi-deck car carrier stacked with brightly modified rally vehicles moves through the capital's grey afternoon, drawing attention without trying too hard. The convoy feels out of place in the daily rhythm of traffic, yet it signals something bigger taking shape beneath the surface. These purpose-built machines point to a growing motorsport and automotive subculture finding space in the city's evolving leisure economy. As Addis Ababa continues...


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SMILE CRAFT

In the heart of 4 Kilo, tradition is still very much in business. The city's most underrated essential accessory is on full display: the humble Miswak also known as mefaqiya in Amharic. No toothpaste needed, just grab it and go like past generations. It's a reminder that success doesn't always arrive in grand announcements, it gets built, stubbornly and patiently, one small branch at a time. Even ambition here has a manual setting. Keep your focus sharp, your intentions cleaner than freshly p...