FORTUNE+ VIDEO SPONSORED CONTENTS ADVERTORIALS FORTUNE AUDIO Fortune Careers TRADE AFRICA Election 2026 New TIME REMAINING UNTIL ETHIOPIA’S NATIONAL ELECTION 0Days 0Hours 0Minutes 0Seconds

Fortune Logo

View From Arada

  1. Home
  2. View From Arada

Jan 4 , 2025

A Pinch of Music, Tragedy, Tech Shifts

I would rank December as one of the best months in 2024. I may be biased by the fact that it was a vacation time for me, enjoying exciting travels during the Christmas season, and finally taking time...

Dec 28 , 2024

Humility in Victory, Denial in Defeat

The boxing arena erupted with the shouts of expectant crowds as the long-awaited rematch for the world heavyweight championship unfolded. This bout was a sequel to the controversial first fight betwee...

Dec 21 , 2024

The Power of Memes in Shaping Cultural Evolution

A person's hand is seen throwing pens into an empty wine glass while the Christmas carol "Jingle Bells" plays in the background. The goal is to create a viral video by successfully landing one pen in...

Dec 14 , 2024

Honouring Uncelebrated Contemporary Achievers

I didn't realize while watching Gladiator Part Two that Ejigayehu Shibabaw, (a.k.a. Gigi), a renowned Ethiopian singer, was among the vocalists featured. Gigi, celebrated for her extraordinary vocal r...

Dec 7 , 2024

Cherishing the Loved Ones A Reflection on Life, Loss, and Loneliness

The cinema hall at the National Theatre was nearly empty, with just half a dozen people attending, including two projectionists running the movie from a laptop. The film, part of a three-day Japanese...

Nov 30 , 2024

No Pain, No Gain Detour Until the Dust Settles

One morning, I had the rare chance to drop off my son at his class at Addis Abeba University. Being on vacation made this possible. Under normal circumstances, getting to work on time and drop-offs is...

Nov 23 , 2024

A Verdant Oasis in a Concrete Jungle

I found myself savouring the first leisurely moments of my vacation. Sitting at John Graham's corner in the Olympiakos Greek Club, the world slowed down for a while. With good dinner and a tangy crisp...

Nov 16 , 2024

The Parallel Universe of Comics

In a world where knowledge grows at an unprecedented pace, imagination remains the limitless frontier pushing humanity forward. While knowledge informs us, imagination is what propels us toward innova...

Nov 9 , 2024

Addis Abeba Stays Under the Weather

Each year around this time, Addis Abeba's dry chill settles in, catching me and many others off-guard. I find myself closing windows tightly in the morning to seal in warmth. My once-routine walks are...

Nov 2 , 2024

Cold November with Long Shadows of Conflict

The stakes of the upcoming U.S. election extend far beyond America's borders, rippling across continents already destabilised by growing conflicts. As the world watches, America's polarising campaign...

Oct 26 , 2024

Prospectus Puzzle in a New Frontier

When I received an SMS notifying me about Ethio telecom's 10pc share offering, I was genuinely intrigued. The public sale of shares from a major state-owned enterprise, which dominates the telecom sec...

Oct 20 , 2024

Preserving Roots During Globalisation

“The key to our people's survival does not lie in weapons or wealth but in culture.” This quote, which resonated with me while watching a documentary, captures the essence of how societies endure...

Oct 12 , 2024

The Day Earth Moved Beneath Us

I was lying in bed one day feeling like I was on a gently rocking boat, though no reason for the movement was visible. I had been in a relaxed pose for some time and wondered what could have caused t...

Oct 5 , 2024

Addis Abeba's Cultural Kaleidoscope Redefines Its Emerging Identity

I recently picked up a takeaway chicken Mendi meal from a Syrian restaurant on the outskirts of Addis Ababa, near the Jakros neighbourhood. The owner, a seasoned chef of Arabic cuisine, greeted me...

Pollution Amidst Greening Moves

My brother and I visited the Bole Arabsa neighborhood after a funeral, where my brother noted the significantly better air quality compared to downtown Addis. He described the fresh air as "food for t...

Sep 21 , 2024

The Merkato Multiverse

The sight of a porter carrying over 10 mattresses over head while zigzagging through the commotion of pedestrians and vehicles of all types epitomises what Merkato is all about. Africa's largest open...


Most read

Columns

Commentaries | Jul 18,2026

The Missing Half of Ethiopia's Coffee Plan

Life Matters | Jul 18,2026

The Doors That Speak

My Opinion | Jul 18,2026

Let Evidence, Not Ideology, Settle the AI Debate

Sunday with Eden | Jul 18,2026

A Consultation Worth Less Than Bread

Agenda | Jul 19,2026

A Sack of Cement, with the Chain No One Can See

Editorial | Jul 18,2026

Millions Looking for Work. Companies Cannot Find Many to Hire. A Paradox?


         ADVERTISEMENT

Read More

Millions Looking for Work. Companies Cannot Find Many to Hire. A Paradox?

Pressed in Parliament on jobs and household incomes, Prime Minister Abiy Ahmed (PhD) offer...

Editorial | Jul 18 , 2026

EL NINO MEETS A REGION EMPTIED BY WAR

Weldu Yiheysh, a farmer in Shibta District of Enderta Wereda in the Southeast Zone, was st...

Featured | Jul 19 , 2026 . By GEBRU KAHSAY and WORKINEH DIRIBSA

A Sack of Cement, with the Chain No One Can See

In the Jemo area of Addis Abeba, Fikremariam Wondimu no longer trades cement so much as ga...

Agenda | Jul 19 , 2026 . By FITSUM TADESSE

Adverse Opinions Pile Up as Addis Abeba’s Budget Hits a Record

Bureaus, agencies and institutions under the Addis Abeba City Administration are sitting o...

Fortune News | Jul 19 , 2026 . By BEZAWIT HULUAGER