LOCATION MATTERS


LOCATION MATTERS

A digital advertising board of a previous age being overtaken by growing trees in front of National Theatre. The large-scale corridor development project being undertaken in Addis Abeba is mandating only digital means of advertising along main streets. Digital screens on street poles and elsewhere in the city are becoming more common, but this one has seen better days.

[ssba-buttons]

In-Picture

BORDER CROSSING

Like many others a building under construction becomes a place where expertise meets hands-on training: a seasoned Chinese construction worker demonstrates finishing techniques to a colleague on site. Ethiopia's booming construction sector relies heavily on skilled foreign labor to meet ambitious infrastructure goals, turning every building into a classroom for on-the-job learning. ...


In-Picture

PLASTIC THEATRICS

While some cities invest in sleek recycling plants and eco-friendly solutions, this visionary setup around the National Theatre takes waste management back to basics, because who needs fancy machines when you have mountains of bottles and bags stacked like a plastic paradise? Surrounded by lush greenery, this chaotic scene perfectly captures the delicate balance between nature and humanity's relentless addiction to single-use plastics. It's almost poetic, if your idea of poetry involves piles of...


In-Picture

CHILL HUSTLE

Two Ethio Post delivery men strategically abandon the bike lane to claim prime sidewalk real estate, taking a "much-needed" break from braving the cold on their trusty bikes. The shiny new corridor roads promise smooth rides, yet here they are, apparently staging a roadside protest against actual work. Cold weather or not, the hustle waits for no one, but hey, even heroes need a pause. Pedestrians dodge these kings of the curbside throne, silently wondering if the deliveries will ever resume. ...