Ethio telecom Introduces Loyalty Scheme, Online Retail Platform

Apr 30 , 2022

The state-owned Ethio telecom has launched a customer loyalty programme and an online retail platform ahead of impending competition from Safaricom Ethiopia Plc. The 'Ashamtele' customer loyalty programme allows subscribers to win incentives and rewards based on points collected from using telecom services such as voice, internet and SMS. Subscribers can use the 'Telegebeya' web-based sales platform to buy mobile devices, modems, and broadband terminals. The platform is being rolled out in Addis Abeba, where users can pay for their products through Telebirr and have the goods delivered. The state-owned operator's Telebirr mobile money platform has garnered over 17 million subscribers since launch in May 2020. It has facilitated transactions worth over eight billion Birr.


Ethiopia's Central Bank Dips a Toe in the Open Market Waters

In a historic move to manage liquidity within the banking system, the National Bank of Ethiopia (NBE) held its first-ever open market operation (OMO) on July 11, 2024. The auction drew notable interest from the financial sector, with 16 bidders submitting nearly 20 billion Br. The central bank accepted the total amount of bids, reflecting the banking industry's robust engagement with this new monetary policy tool. The NBE's foray into OMOs is seen as a strategic measure to control the mone...


CBE Shatters Profit Record at 25.6B BR

The state-owned Commercial Bank of Ethiopia (CBE) registered a record-breaking 25.6 billion Br in gross profits for the ended fiscal year, driven by aggressive cost-cutting measures. While CBE faced a challenge earlier in the year with a system glitch, the bank has demonstrably grown its customer base, now exceeding 45 million people. Its total deposits surpassed the trillion birr mark, reflecting a major increase of 170 billion Br. The Bank's revenue also grew by 13pc, reaching 135.4 billion...


Ethio telecom Dominates Industry with Expanding Profits, Coverage

The state-owned teleco company netted 21.7 billion Br in the financial year, posting a 21.7pc jump in revenues to 93.7 billion Br from last financial year. While it has not enjoyed a monopoly since the entrance of Safaricom Ethiopia three years ago, its annual revenues have taken a leap with the competition. The centenarian operator increased its customer base by 8.9pc to reach 78.3 million, with an 85.4pc geographical coverage. Its nearly three-year-old mobile money service, Telebirr, is use...