FORTUNE+ VIDEO SPONSORED CONTENTS ADVERTORIALS FORTUNE AUDIO Fortune Careers TRADE AFRICA Election 2026 New TIME REMAINING UNTIL ETHIOPIA’S NATIONAL ELECTION 0Days 0Hours 0Minutes 0Seconds



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FULL CIRCLE

A striking image of felled trees up on the pedestrian walkway around Bole surprises onlookers accustomed to greener hues. The area was endowed with increasing trees in the lead-up to the African Union Summit, giving urbanites a sweet escape from the scorching sun in the capital. While it does not look it today, historical sources indicate that in the early 20th century, about 42 million hectares, or the equivalent of nearly 35pc of Ethiopia’s land area, was covered with forests. Prime Minister Abiy Ahmed's (PhD) Green Legacy initiative has attempted to restore some of the country's shades with an annual campaign going on ever since he ascended to power.

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In-Picture

HALTED CHIVALRY

Two traditional horse-drawn carriages sit neatly parked side by side in the Jemo Three Condominium area, while one horse refuels with a delicate meal of leaves and the other patiently waits for its coachman. The drivers appear to have stepped away for a game of pool after a long day on the road, leaving their horses and carriages to take a well-earned pause of their own. In an age when chivalry is often said to be dead, it seems to have simply taken a brief rest in Jemo Three, waiting for the co...


In-Picture

COLD FASHION

Mannequins draped in clear ponchos stand outside a clothing store beside KKare Building on Mozambique Street, leaving passersby to wonder whether the plastic coverings are a summer fashion statement or simply a careful shopkeeper's attempt to protect the clothes from the pouring rain. Either way, the chilly weather seems to have convinced even these inanimate models to bundle up, whether for warmth they cannot feel or simply to extend their shelf life...


In-Picture

EVOLVING ROVER

An old Land Rover pickup, once built to conquer rugged terrain and jungle trails, has brought a little bit of the jungle to the city. Now parked near ‘Sidist' Kilo Roundabout, the vehicle has traded its days of adventure for a new role as a roadside banana stall. A powerhouse once made for difficult terrain has evolved into a humble marketplace on four wheels, carrying and selling bunches of bananas to passing customers...