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Tourism Ethiopia Partners with Facebook

Mar 20 , 2021

Tourism Ethiopia is partnering with Facebook on a project aimed at alleviating the detrimental effects of the COVID-19 pandemic on the tourism industry. Dubbed "Boost with Facebook for Tourism Ethiopia," the partnership focuses on improving the digital marketing capabilities of small and medium enterprises engaged in the tourism and hospitality industries. It aims to reach 5,000 businesses through the provision of training on the use of the Facebook family of apps, which include Instagram and WhatsApp, for marketing purposes. The initiative is currently being run virtually through instructor-led live webinar sessions led and implemented by Summer Media, a domestic advertising agency, founded in 2013 by Frezer Tesfahun.

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Electricity Bills Get the VAT Jolt

The new Value Added Tax (VAT) has begun implementation on electricity consumption and various service fees affecting customers who use more than 200 kilowatt hours of electricity per month. Based on a directive from the Ministry of Finance, the tax will be applied to the excess amount of electricity consumption above 200 kilowatt hours. The Ethiopian Electric Utility (EEU) began implementing the VAT on bills starting from November though both prepaid and postpaid customers will have to pay V...

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Gadaa Bank Expands Reach, Faces Lending Constraints

Gadaa Bank closed its first full fiscal year of operations with a net profit of 90.2 million Br. The 18-month-old Bank held its annual general assembly at Millenium Hall on Africa Avenue last week where the board announced that during the year, the Bank opened 15 branches and now has 85 operational branches. “Due to recently enacted policy measures on credit by NBE and unmet resource mobilization during the fiscal year, the Bank was unable to make loan disbursements,” stated Wolde...

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Oromia Bank's Branch Expansion Weighs on Profits

Oromia Bank reported a 47pc decline in net profit to take in 840.9 million Br for the past fiscal year. Interest income grew by 21pc to reach 7.19 billion Br while personnel expense grew by 36pc to hit 3.16 billion Br. The opening of 72 new branches, bringing the total to 575, led to a four percent growth of deposits to 56.4 billion Br. The profits are “unsatisfactory against our ambitious moves,” said Assefa Seme (PhD), board chairperson. “The deviation is primarily attributed to our aggr...

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