The Burden of Beauty, Pressure for Perfection

The Burden of Beauty, Pressure for Perfection

Jan 12 , 2025. By Kidist Yidnekachew ( Kidist Yidnekachew is interested in art, human nature and behaviour. She has studied psychology, journalism and communications and can be reached at (kaymina21@gmail.com) )

Ethiopia's kaleidoscope of skin tones reflects its rich diversity. Complexion varies not just between individuals but often within the same person. Many, myself included, grapple with uneven skin tone, a frustrating reality where the color of the face differs noticeably from the rest of the body. This is not merely a cosmetic issue; it deeply affects self-perception and confidence.

My struggle with uneven skin tone began in my youth. Like many, I tried various over-the-counter products that promised a flawless, even complexion. But the commitment they required, a strict skincare routine applied consistently over time, was too demanding for my younger self. Even as I grew older, I lacked the discipline, patience, and understanding needed to achieve real results. Eventually, I gave up and resigned myself to living with uneven skin.

Recently, however, I have felt a renewed interest in addressing this issue. Online skincare routines showcasing pigmentation correction and the pursuit of "glass skin" have reignited my desire for improvement. Yet, these routines often come at a steep cost. The products are expensive, and the uncertainty of how long treatments will take, along with the ongoing maintenance required, make it a big financial and time investment. While natural, homemade remedies are an option, I find myself drawn to commercial products. I have convinced myself, perhaps wrongly, that their effectiveness outweighs the risks of chemical ingredients.

This internal conflict, the desire for an even complexion versus the cost and effort involved, was brought into sharp focus during a recent visit to a nail salon. As I sat there getting my nails done, I noticed my hands. For the first time, I saw the stark difference in tone between my hands, darkened by sun exposure, and my face. This seemingly minor observation struck a chord. It was not just about aesthetics; it revealed an overlooked inconsistency in my appearance that I had not fully acknowledged before.

The conversation between the nail technician and another client deepened my thoughts. The client, who also had a noticeable contrast between the tone of her face and hands, was advised to use a cream to even out the difference.

These moments merged into a broader reflection on the evolving pressures people, particularly women face today.

In the past, concerns centred around makeup application, hair styling, weight management, and clothing choices. Now, the pursuit of an even skin tone, ensuring the complexion of the face matches the rest of the body, has joined the growing list of beauty demands. It feels overwhelming, another task in an already exhaustive regimen of self-care.

The question lingers: at what cost do people chase this ideal? Is the pursuit worth the effort and potential sacrifices? The answer is deeply personal and varies for each individual. However, acknowledging this pressure and discussing its impact is a critical first step.

It would be a relief if people were taught to fully embrace and love themselves, flaws and all. While personal growth matters, the constant striving for improvement can be exhausting.

PUBLISHED ON Jan 12,2025 [ VOL 25 , NO 1289]