In a noteworthy gesture signalling its commitment to international peace and development, Germany has sealed an ambitious deal with the United Nations Development Programme (UNDP). The agreement, amounting to 10 million euros, is earmarked to support peace initiatives and aid in rehabilitating war-ravaged northern states.

Ambassador Stephan Auer, a venerable figure in the world of diplomacy, elucidated Germany’s position, highlighting its drive to bridge divides between the federal government and the Tigray Provisional Administration. Despite critics pointing out a potentially delayed intervention, the Ambassador steered the discourse towards forward-looking solutions.

Stepping back into his early days of the 1980s, Ambassador Auer recalled a world where faxes symbolised the pinnacle of communication. The contemporary diplomatic landscape, bathed in the glow of digital screens, demands real-time responses. Yet, lurking behind the speed are growing concerns about the shadows of misinformation. The Ambassador expressed disquiet over Russia’s media portrayal during the Ukraine conflict – a stark reminder of the thin line between rapid information dissemination and distorted narratives.

Addressing the rapidly evolving digital realm, Auer’s analysis was marked by guarded optimism. While he lauded the unprecedented access to information, benefiting global populations, he underlined the risk of exploitation and the pressing need for moderation. While beneficial in many ways, the digital age is also replete with challenges – from the rapid spread of misinformation to the need for genuine, accurate information dissemination. Auer’s critique of Russia was explicit, juxtaposing Moscow’s global offerings of mercenaries and arms with the inherent dangers these carry.

Germany’s dedication to the principles of the United Nations is hardly new, a fact Auer emphasised by invoking Berlin’s UN membership since September 1973. The dark chapters of Nazi-era crimes continue to influence Germany’s contemporary commitments, urging it to champion human rights, territorial integrity, and conflict resolutions peacefully. While addressing Russia’s incursion into Ukraine, the Ambassador did not mince words, denouncing it as a “clear breach” of United Nations principles. The international response to the Ukraine crisis was varied. However, Ambassador Auer candidly expressed his bewilderment at the reluctance of some African countries to rebuke Russia. He discussed potential reasons, such as the ripple effects on fuel and fertiliser prices, which he said are issues overlooked.

Despite critiques of the post-World War II global framework, the Ambassador stressed its intrinsic merit: safeguarding the vulnerable against powers that equate might with right. Auer’s answer about the broader “West’s” adherence to these tenets was clear-eyed. He would only speak for Germany, but was unequivocal about its principle-based approach, which refrains from double standards. Diplomacy, as Ambassador Auer described, is undergoing seismic shifts.

Auer’s lens also casts light on Africa’s response to the Ukraine crisis, subtly hinting at perceived inconsistencies. He optimistically envisioned an Africa that does not just respond but proactively shapes its economic future. Yet, Germany remains committed as the calendar inches closer to 2030 and the United Nations suite of Sustainable Development Goals. Auer championed Germany’s innovative thrust, particularly in energy, all while carefully navigating relations with global behemoths like China. With its vast demographics, Ethiopia occupies a critical position in Auer’s geopolitical assessment. He emphasised Germany’s initiatives, including the “Compact with Africa”. The EU’s position on human rights, especially about Ethiopia, was presented with nuance, balancing advocacy with the intricacies of geopolitics.

Speaking with our Managing Editor, Tamrat G. Giorgis, Ambassador Auer mapped the horizon of German investments in Ethiopia, highlighting potentials in energy, packaging and agriculture, all contingent on favourable business environment.

Fortune: You signed an agreement with the UNDP last week, amounting to 10 million euros. What do you hope to see achieved from the fund you provided?

Ambassador Stephan Auer: We want to encourage the peace efforts undertaken by the government of Ethiopia and the Tigray Administration. The Pretoria Agreement, signed almost a year ago, clearly demonstrates that conflicting parties have chosen the path of finding a political solution. They demonstrated that there is no military solution to the conflict. But there needs to be a political solution. We want to support this, providing resources to the UNDP Peace Support Facility.

We want to see the people benefit from peace, with a quick and fast peace dividend, following the political and not the military track.

Q. Do you share the feeling that efforts such as this have come a little too late to make much difference? Before the war broke out, there were clear signals that the country was getting into trouble. Could you not have done something similar back then?

Germany, the European Union (EU) and other member states always champion a political solution because we do not believe in a military solution. You can always argue that we could have come earlier. But it has come nonetheless, and that is the main thing. We have to see that the cessation of hostilities agreement is implemented fully.

Q. You have been in diplomacy for two decades. When you started, it was a time when there was no mobile phone, Internet, or digital connectivity. There was no social media, either. Today’s world has changed because you have almost everything at your fingertips. How do you see diplomacy evolving and being challenged in this era of hyper-connectivity?

Diplomacy has become much more fast-paced; we have a very dynamic diplomacy. We must adapt to the new possibilities and opportunities through social media and the Internet. Consider that the fax machine was just introduced when I joined the Foreign Office in 1988. Slowly but surely, the Internet was introduced.

Almost 33 years later, we are in an era where we communicate every minute with the Foreign Office in Berlin, other member states here, the European Commission in Brussels and other partners, including the Ethiopian government. What relate to and reach out to many more people than before. We can communicate much faster. The challenge is that you have to be quick and fast; you have to adapt to it.

There are also some disadvantages with a lot of disinformation and misinformation in social media that can be used for hate, increasing tensions between ethnicities, parties, and partners. Unfortunately, we have seen quite a lot of disinformation, mainly coming now through the Russian media, about the Russian aggression of Ukraine. We must counter this with objective information, proving it is wrong.

Q. Are you worried about the disruptive capacity of the virtual world? Or you are excited about the opportunity it presents.

I am excited about the opportunities because they can contribute a lot to inform people about what we are doing. But at the same time, we also have to see that it is not abused. We have to strike a balance.

Q. Can you reflect on the five-decade presence of Germany in the United Nations and its experience in this fast-changing geopolitical landscape? Considering its history, how do you see Germany’s ambition and its responsibilities to the world?

In September 1973, we joined the United Nations with the second German state at that time, the German Democratic Republic (GDR), which existed until 1990 before joining the Federal Republic of Germany (FRG). We are one Germany now in the United Nations.

Germany used to be considered the enemy state after the Second World War. Under the Nazi regime from 1938 to 1945, atrocities and crimes were committed on German soil. We are and will always stand up to our responsibilities. That also applies to us that we are committed to fighting for the principles of the United Nations, particularly its Charter. It is a sort of responsibility which we would like to give back to the international community in defending the principles of human rights, territorial integrity, sovereignty, and peaceful resolution of conflicts. This is why we were particularly appalled by the blatant violation of these principles by the Russian attack on Ukraine to change borders violently using military means. We cannot accept it, and we have to fight.

We need an effective United Nations system, and we support the membership of Africa in the Security Council, where we feel it is underrepresented. We also support a better representation of Africa in the multilateral systems, and we are happy to see the African Union (AU) join the G20 as a member. We would be delighted if Africans would support the G4, where Germany, Japan, Brazil and India aspire to join the Security Council as permanent members.

Q. You explained Russia's aggression of international laws and sovereignty against Ukraine. But when you look at several African countries, many are reluctant to denounce or outright support Russia. What do you think informs African governments and leaders not to be as forceful as you are in condemning Russia’s war in Ukraine?

As a German diplomat, it is difficult for me to say what drives African countries not to condemn this violation of the United Nations Charter and its principles. I can only say that we have an obvious and blatant violation of the principles corresponding to the principles the AU upholds: territorial integrity, sovereignty, non-interference in internal affairs, and the protection of human rights.

What surprises me is that many African countries are not addressing the implications of all crimes perpetrated by the Russians in Ukraine and against Ukrainian citizens. The impact of this war on their populations, such as the rise of fuel and fertiliser prices, is the consequence of the Russian aggression and the ending of the Black Sea Green Initiative by Russia. After Russia ended this Initiative, prices are rising again, to the detriment of all populations in the world.

Q. Do you not want to see it as a reflection of frustration by many African countries and others in the least developed world that the global order established after the Second World War is not working in their favour? There is this growing sense that it is rigged against them, thus reflected in not being very vocal in denouncing Russia’s involvement in Ukraine.

I would say that this world order is very much in favour of the weaker countries and states. It protects those vulnerable against those who believe "might is right." We need to see that this rule-based international order is maintained and protected because it defends the weaker ones. If you uphold principles, you must do it when it comes to aggression against a sovereign country, whether in Africa, America or Asia. Principles are universal; and you cannot just say, “Well, we don’t take a position.” The West may employ double standards, but the principles are not to be violated. If you do that, then, of course, you risk being accused of using double standards.

The international order may not have benefited Africa. But it helped a lot of other countries on other continents, such as South Korea, Singapore, and the Asian Tiger countries. All have developed into major industrial countries under the international order.

Q. Do you believe the West is faithful to uphold these principles?

The question is always, “Who’s the West?”

Q. The West is about the transatlantic, essentially the United States and Europe.

I can only speak for Germany. We have principle-based policies. We do not apply double standards in our foreign policy.

Q. One of the promises by the international community, and by the advanced economies in particular, to the least developed countries is the Sustainable Development Goals (SDGs), which will expire by 2030. Do you hope the 17 goals listed will be achieved before the deadline? From the look of things, it is halfway through the decade and very unlikely.

I hope the SDGs adopted in 2015 will be achieved. We all know that it is midterm through 2030. I hope it will be fulfilled because 90pc of all global problems will be addressed if we do.

The 17 goals can address many issues, from poverty and hunger eradication to gender equality and climate change. I want to highlight the SDG-16, which promotes peace, stability, justice, and the rule of law. This is the basis for development and one of the structural deficits of the previous Millennium Development Goals (MDGs). It does not make sense to build a bridge that violent conflicts on the following day would destroy.

Q. How do you demonstrate Germany’s contribution to achieving the SDGs?

Unlike the Millennium Development Goals (MDGs), the good thing about the SDGs is that they are valid for everybody. Reaching every goal may be a tall order. But we are trying to transform our energy system and help our economy phase out fossil fuel in the medium to long term. We have ambitious climate goals, replacing fossil fuels with renewable energies like solar and wind. We are trying to reduce our carbon emissions by 80pc in 2040, and to be climate neutral by 2045. We are expanding our renewable energy production, already achieving over 50pc. By 2030, we want to accomplish over 80pc of our electricity generation through renewable energies.

We also help other countries transform their energy systems and economies. We partner with over 30 countries worldwide, including Ethiopia, in the climate and energy sector. Ethiopia has a lot of potential for renewables - wind and solar - but also for hydrogen, produced with solar energy. A vast market can be built up with enormous possibilities of added value here in Ethiopia and Africa.

Q. It could be a tall order to adapt to climate issues. But countries like Ethiopia are not there yet. One of the arguments is that it is possible to leapfrog and reach the level attained by advanced economies. Do you think this is a possibility?

I am not an expert in this, but for instance, in the telecommunications sector, we have gone through all the phases of establishing telecommunications for each household with fixed lines. Today, you no longer need fixed lines; you use your mobile. Nobody has it anymore in Germany. Yes, you can do it [leapfrog]; but, you need to have the technology and know what and how to do it with the support of those who already have it. Hence, the importance of partners willing and able to transfer the technology. You would also need to create the legal framework to attract these investments, without which they cannot finance.

Here we are with the problem of climate financing. I agree that the international community has not lived up to its responsibilities and promises. I can assure you that Germany is one of the most significant contributors to climate finance. This will be one of the major issues at the next COP-28 in the United Arab Emirates (UAE).

Q. In an ever-evolving geopolitical situation where the world is moving from a unipolar to a multipolar order – the confrontation is between the liberal world and the illiberal countries championed by Russia and China. I struggle to understand where Europe lies. The EU may not have a common foreign policy as in trade, but you have shared values. How do you see Europe’s position in this dynamic, fast-changing, and precarious global reorder?

We will always uphold the principles adopted after the Second World War - striving for peace and security, human rights protection and promoting a free and open economy. There are some drawbacks to the market economy, but it is the best system we know - a social market economy, as we call it in Germany.